Jeff Vivacqua


President, Growth and Development
Member, Board of Directors and Executive Council

Jeff Vivacqua

Jeff Vivacqua


President, Growth and Development
Member, Board of Directors and Executive Council

With nearly 30 years of experience in the financial services industry, Jeff Vivacqua serves as President, Growth and Development in Cambridge’s Office of the CEO, and is a member of the firm’s Board of Directors and Executive Council. In his current role, he focuses on building strategic opportunities centered on organic growth, acquisitions, recruiting, and relationship management, while enhancing and expanding the digital resources financial professionals need.

Vivacqua has oversight of Cambridge’s Marketing, Consulting Services, Insurance & Investments, Business Strategy, and Corporate Strategy teams. He was instrumental in the development of BridgePort Financial Solutions (“BridgePort”), a fee-only registered investment advisor (RIA) firm that supports smaller independent advisory firms and business owners with a variety of customized solutions. BridgePort was launched in 2024 as a subsidiary of Cambridge Investment Group (CIG). Prior to his appointment to president, Vivacqua served as Chief Marketing Officer where he had an active role in the firm’s growth and in managing strategic opportunities for Cambridge that affect independent financial professionals.

Vivacqua was named Chief Marketing Officer (CMO) of the Year1 in the 2022 WealthManagement.com Industry Awards. He has been a member of the Board of Directors for the Invest in Others Charitable Foundation (IiO) since 2016, currently serving as vice-chair. Vivacqua earned a Bachelor of Science degree in finance from Southern Illinois University and has certificates in Personal Financial Planning and Facilitative Leadership Training programs. He holds the FINRA Series 4, 7, 24, 63, 66, 79, and 99 licenses as well as life, health, and variable insurance licenses.

1WealthManagement.com, Wealthies Awards, 2022. Finalists are chosen based on nominations from industry peers. To learn about the award nomination and selection process, visit https://www.wealthmanagement.com/industry/wealthmanagementcom-announces-2022-wealthies-finalists