Cambridge was founded in 1981 specifically as a home for Rep/Advisors whose clients demanded more and better solutions for their financial needs, and we have remained true to our origins. No other Independent Broker/Dealer has focused as long or as intently on creating new choices that make sense for Rep/Advisors and their clients.In fact, this commitment to freedom of choice runs so deep at Cambridge that we have coined a new term—OpenOPTIONS™—to express it. OpenOPTIONS means more client choicesCambridge offers many choices among multiple trading platforms, investment programs, and customized fee schedules—far more than any of our competitors. The wide array of choices offered under OpenOPTIONS means that Rep/Advisors can more accurately and easily meet the needs of their clients without any special effort. If your clients are paying you for your expertise and expect you to make objective decisions that meet their unique needs, you will appreciate the value of OpenOPTIONS. OpenOPTIONS means more innovative solutionsOpenOPTIONS goes beyond these client-driven choices and embodies a completely unique attitude. Our mission, in the words of CEO Eric Schwartz, is to say “Yes!” to anything that’s good for the client and good for the Rep/Advisor. How can we do this? We’re the Fee Experts™ and we simply know more about the fee-based business than anyone else. OpenOPTIONS means more business model alternativesFinally, OpenOPTIONS also applies to the business-model choices that Rep/Advisors make in building and managing their businesses. Regardless of the direction in which your business is growing (Fees or commissions? Your RIA or ours?), we’ve been there and done that, and we’ll pave the way for you. |